Magazine MATCH 13 julliet 1939 A la tete du peleton blanc

In the late 1930s, the creation of Match, a successful photo-news magazine, by the media owner Jean Prouvost was an important step in the history of the press. As a vector and component of “war culture”, Match gave us, from September 1939 to June 1940, a peculiar vision of the Second World War. This article identifies and analyses the different methods used in the magazine to present the war and to denigrate the enemy, as well as the participation of its editorial staff in the war effort, in the context of a conflict which would soon become global